Once you have sorted your tracking link and postback URL the next step is to select your offer/campaign category (related to your offer) and traffic type.In-page push ads pop up a couple of seconds after someone comes on to a page. Launching Your First Campaign With Pushground Network Step 1:īefore we start here are the tracking tokens options available : This helps you to target the best possible subscribers who are most likely to convert for your offers. No one offers this feature better than Pushground, they allow you to target with following freshness options 0-1 hours,1-2 hours,2-6 hours,6-12 hours,12 hours – 1 day,1-2 days,2-7 days,7-14 days,14-21 days,21-30 days,30-45 days,45-60 days,+60 days.
Personally, I build my lists based on Supply ids and Site ids. Site ID is the website or placement, Basically, this allowed you to filter out bad publishers, sites and placements within a feed. In PushGround supply ID is the feed id of the publisher, For example, this way you can segment different feeds and block those whose traffic is not converting for you. Carrier selection can also help you segment your subscribers as well, for example, Premium ISPs/Carriers can indicate their subscribers have high purchase power (High-speed ISPs, Expensive packages indicate subscribers are spending money on quality services). In some cases, conversion rates vary greatly on carriers/ISP, For example, most of in most of the Asian countries biggest carriers are government-owned and have the biggest userbase.
Inpage push android#
Here is the proper breakdown :Ĭhina Android 73.67% IOS 24.79% Network TypeĪnother important factor which varies from country to country and socio-economic conditions, Its important to gather mobile data vs wifi traffic data and optimize your campaigns accordingly.Īnother most important segment you should always consider. Interesting fact… In North America, there are 52.28% IOS users and 47.27 Android users. In Developed countries, you will find more IOS users as compared to Android users and in Developing countries, you will find more Android users. For example, in developing countries, you will find a massive difference between, IOS and Android. Operating systems vary from geo to geo and also they depend on the economic situation of the geo you are targeting. There are many factors involved for example some offers are optimized for the specific type of devices and at the start, it is very important to determine which device type has a better conversion rate. Device Type:Īnother important thing I would highly suggest is to collect data about device types. I would advise starting with as many creatives as possible to can cross-test between images, headlines and descriptions. With Pushground Advertising network you can split test 10 creatives at a time. The very first thing you need to do is to collect data about creatives you are using. So here are a few things we will collect information about.
The PlanĪs always my first priority is to collect data and not actually worry about conversions as the more data you have the better results you can get. With a powerful Optimization tool available at your disposal you won’t have to pay any third-party service provider and you can optimize your campaigns within your advertising platform. The last but most important feature which I love about Pushground is their optimization feature. With Pushground they allow you to target users based on their freshness. My account manager Gina is always a great help and is always ready to help and advice about campaigns.įrom my experience, the highest converting segment on push notification traffic is fresh subscribers who subscribed between 1-3 days. The great thing about Pushground network is their support team. One thing which I always look for in advertising networks is account managers and their dedication and coordination while running campaigns. They have instant approvals for their campaign which means you don’t have to wait around for moderation. Pushground has some outstanding features which are not available on other push networks for example. Need help choosing Offers? Read This! What I Love About Them: Check Out Ultimate Beginners guide to CPA Marketing
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